By Evan Burrell, a member of the Rotary Club of Turramurra, New South Wales, Australia, and a regular contributor to this blog
Have you noticed that everywhere you look these days people are using this symbol #?
To the social media novice, hashtags might seem confusing, annoying, or even pointless at first. But if you understand their purpose and learn how to use them properly, hashtags can be a powerful way to help you engage with new members and the community and increase Rotary awareness.
Hashtags are a word or phrase preceded by a hash mark (#) used within a message to identify a keyword or topic of interest. Basically it’s a way for social media users like you to tag your posts, which in turn makes them easier for social networks to organise and users to search. But we all know that, right?
I bet you’re asking how you can use them for #Rotary promotion?
Well one way is to join the #MyRotaryMoment campaign that was started by the Rotary Club of Melbourne Park. The campaign asks you to share your own Rotary story on your personal social media account and use the hashtag #MyRotaryMoment within the post.
Another example is how we …read more
Source:: Rotary International Blog